UAE hypermarket operator Lulu Group International has partnered with VSBLTY Groupe Technologies Corp, a Canadian AI-driven security provider and retail analytics technology, and its local partner System Security Solutions Company (3S) to deploy ‘Store as a Medium’ technology across its retail outlets.
The partnership seeks to maximise in-store revenue between current and future trade and media programs and the collection and optimisation of first-party data.
VSBLTY’s co-founder and CEO, Jay Hutton. “We couldn’t be more pleased than…
