Google Cloud has formed a strategic collaboration with Air France-KLM (AFKL), a leading global airline group, to help the airline leverage the power of its data, analytics, and generative AI (gen AI) technology to accelerate its data-centric and multicloud strategy, drive innovation, and reimagine the future of the travel industry.
Through the enhancement and growing value of its data, and its AI and gen AI strategy, Air France-KLM intends to boost the travel experience and satisfaction of its customers with more personalised offerings;…

